Sam and Cat series launch received highest ratings in years

Posted on June 13, 2013


The double spinoff series, Sam and Cat, has shown an early success by bringing in 4.2 million total viewers tuned into the June 8 premiere on Nickelodeon. The following day resulted in Sam and Cat becoming the top downloaded episode in the TV episodes in the iTunes store.

The executive producer of the show, Dan Schneider, both tweeted his excitement and posted excited ratings news on his blog.

Despite strong counter-programming directly against us, the debut of Sam & Cat broke the 4 million barrier… with 4.2 million total viewers!

It was Nickelodeon biggest live-action launch in the past THREE YEARS.

And it was Nickelodeon’s biggest live-action launch in TEN YEARS, if you don’t count launches that followed the Kids’ Choice Awards or an iCarly TV special.

In other words, Sam & Cat’s ratings come without the help of a powerful lead-in!!!

Sam & Cat swept kid, tween and teen demos as number-one on Saturday, June 8th, among Kids 2-11, Kids 6-11, Tweens 9-14, and Teens 12-17. Among its target audience, the show raised last year’s levels by triple digits and handily beat direct competition by high double digits.

By Sunday morning, Sam & Cat hit the #1 spot on all of iTunes! That’s not just for Kids TV… but for all TV shows on iTunes…

We did it! Again, THANKS TO THE FANS!!!

He also posted many fun facts that happened while filming the pilot, so be sure to check them out.

You can watch the pilot episode on Nickelodeon’s site, support the show by downloading from iTunes, and tune in regularly to Nickelodeon when it re-airs. Check for the next episode of Sam and Cat on June 15th, 2013 at 8PM EST/PST. Previews for the upcoming episode titled: #FavoriteShow are below:

Entertainment, Sam and Cat, TV, Video

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